I love to see how this room changes throughout the day. It’s soft blue and very warm tones in the morning with morning light (shown here). It’s bright white and the blues pop mid day. By afternoon you can see green hues. That’s why it’s SO important when you select a paint color that you test it in multiple rooms and watch it throughout the day. I fell in love with BM simply white for my home. Ceilings, walls, and trim. And as my friendly reminder, this color can’t be color matched 💙