Who Said Midlife Has To Be Beige? Somewhere along the way, women over 50 were told to fade into black. Black pants, black tops, maybe a tasteful scarf if we’re feeling wild. As if color is reserved for the under-30 crowd who still think crop tops are a lifestyle. Not me. Not anymore. My chin may have disappeared (gravity is rude like that) and my midsection may be holding on to memories of every glass of wine I’ve ever loved, but I’m not about to dress like a shadow. That’s where Boden comes in. Boden doesn’t shy away from color — it runs headlong into it. Emerald green that says yes, I’m the main character. Cobalt blue that makes your eyes sparkle before the coffee kicks in. Poppy red that distracts everyone from the fact you forgot mascara. Clothes with personality, built to last longer than a hot flash. Here’s the trick: color is a confidence hack. People think you’re brave for wearing fuchsia pants. Really, you’re just smart — because no one notices the belly you’re trying to hide when you look like joy walking through the room. So no, I’m not retreating into turtlenecks and taupe. I’m stepping out in stripes, florals, and bold prints that feel as fun as they do polished. And thanks to Boden’s 40% off sale, I can fill my closet (and maybe my cart) with pieces that outlast trends and outshine neutrals. LTKSeasonal LTKFallSale LTKStyleTip