Morning and night, I triple cleanse... -First start with an oil cleanser. After massaging in well, emulsify it with mixing in water and rinse clean. -Massage in first wash. -Massage in second wash and rinse. When I'm having an occasional sensitive/dry skin day, I'll replace the PanOxyl with my favorite gentle, creamy cleanser (linked below) Physical Exfoliant (Mix in a teaspoon with water and cleanser) I use every other day. You can use every day or every couple days depending on your skin's needs.