This post was inspired by a comment I received on one of my latest videos. The commenter mentioned how it's illogical that we will continue to shop luxury even after they've been exposed, and it made me think about the reasons, the deep reasons why people actually shop from luxury brands. If you recall we discussed something similar but on the flip side, the psychology of duping. When it comes to why we shop luxury, there's not a one size fits all reason. But what applies to everyone is that quality is not the basis of shopping luxury, at least not anymore. And anyone saying otherwise hasn't come to terms with themselves. But what do you think? Is there another reason why people would continue to shop luxury even after it's been exposed? LTKStyleTip LTKOver40