So I was a little bit skeptical of this product at first. After using it for about 2 weeks I have finally come to a conclusion. I LOVE this brush and think it is fully worth the money. After using it you can feel the difference in your hair. The hair feels softer, less dry and detangled. I color my hair blonde so the damage in my ends is real. After using this product my ends feel so moisturized and healthy! My hair has also looked shinier after use. I love using this brush in between hair washes to really add moisture to the hair. 10/10 reccomend if you have fry ends or color your hair. You will not regret it. LTKunder100 LTKbeauty LTKunder50