francisleebaker4 on LTK

francisleebaker4

Self-care this year has looked like continuous improvement. Every time I improve my wash day, I fall back in love with my texture.

Lately I’ve been using @Pattern Beauty — double cleansing to remove buildup, Heavy Conditioner for instant definition, the Repair 360 Leave-In Foam to repair damage, and the Blow Dryer to reduce frizz and dry time.

It’s Buy 2 Get 1 Free sitewide (add 3 qualifying items, the lowest-priced is free). The perfect time to revamp your hair routine.

Everything is linked on my LTK.

#LTKBeauty #LTKmorningroutine #LTKselfcare

Self-care this year has looked like continuous improvement. Every time I improve my wash day, I fall back in love with my texture. Lately I’ve been using @Pattern Beauty — double cleansing to remove buildup, Heavy Conditioner for instant definition, the Repair 360 Leave-In Foam to repair damage, and the Blow Dryer to reduce frizz and dry time. It’s Buy 2 Get 1 Free sitewide (add 3 qualifying items, the lowest-priced is free). The perfect time to revamp your hair routine. Everything is linked on my LTK. LTKBeauty LTKmorningroutine LTKselfcare

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Pattern Beauty by Tracee Ellis Ross Leave-In Conditioner, 25 oz. | Macy's

Pattern Beauty by Tracee Ellis Ross Hydration Shampoo, 3 oz. | Macy's

Pattern Beauty The Blow Dryer at Nordstrom | Nordstrom

Pattern Beauty by Tracee Ellis Ross Cleansing Shampoo, 7.8 oz. | Macy's

Pattern Beauty Heavy Conditioner at Nordstrom, Size 13 Oz | Nordstrom

PATTERN REPAIR360 Leave-In Foam - 5.5 oz | Ulta

Pattern Beauty by Tracee Ellis Ross Hair Pick | Macy's

I keep that thang on me 🙂‍↕️

#LTKWorkwear #LTKMens

9 to 5

Recent pickups for spring. Which one is your favorite?

#LTKvlog #LTKMens

Nothing says date night quite like a sharp blazer.

Valentine’s Day weekend has officially arrived, consider this your cue to rethink evening dressing. Clean lines instantly make you look sharp, structured shoulders, a defined waist, and tailoring that frames the body with intention.

Make it your own with styling. For this look, I went with flared trousers, a crisp shirt left slightly undone, and cowboy boots for a little edge. When it comes to date night, keep the palette simple. Let the silhouette do the talking.

If you’re looking for date night inspiration, start with the blazer and build the story from there.

#datenightoutfits #valentinesoutfitmen #valentinesdayoutfitmen

Baby’s first visit 🥹

Finally made it to the happiest place on earth

What I’m reaching for this month when my skin needs hydration, glow, and a little extra care.
These are the products living on my shelf right now—rich, comforting, and winter-friendly without feeling heavy.

Close-ups, textures, and how they actually wear on my skin.
Every product is linked in my LTK.

#LTKgrwm #LTKmorningroutine #LTKselfcare

@ralphlaurenfragrances @Macys

Polo Red Extreme is warm, spicy, and intense. It makes me feel confident and put-together, especially for nights out, events, or moments where I want to leave an impression. A bold fragrance that works best when worn with intention.

#PoloRedExtreme #giftedbyralphlaurenfragrances

Quiet confidence is always the goal.
Everything else is just styling.

Sharing the pieces I’m wearing — elevated staples that work now and later.

#LTKMens #LTKootd

I used to struggle refreshing my curls.
Now I keep the routine simple: leave-in, then mousse.
The result is consistent curls, even days after wash day.

Style doesn’t have to be loud.
It’s about fit, texture, and intention.
When everything works together, the outfit speaks for itself.

#LTKMens

Three things that instantly make any outfit look more polished: proper fit, intentional accessories, and attention to details.

I’ve linked pieces below that help elevate your everyday looks without overcomplicating your wardrobe.

#LTKMens

Designer sunglasses don’t have to be expensive.
This pair was under $200, and they’ll be on rotation all year.
Style is about knowing when to invest — not how much you spend.

#LTKMens #LTKSaleAlert

@ltk.creators Unwrapped 🖤 Grateful doesn’t even begin to cover it.

Thank you to everyone who tapped, saved, shopped, and trusted my recommendations this year. Being in the top 10% of creators after 9.5 years on LTK is something I’m kinda gagged by, and it’s all because of this community.

I’m rounding up my most-loved pieces of the year — the items you engaged with most, asked about repeatedly, and brought into your own closets and homes. From modern menswear staples to home finds you couldn’t get enough of, these are the true standouts of 2025.

As always, thank you for being here, supporting my work, and letting me be a part of your everyday style decisions. More to come. #LTKUnwrapped

A Ralph Lauren-themed Christmas party called for timeless tailoring. I went classic in black loafers, straight-leg jeans, a crisp white button-down, a bow tie, and a velvet tuxedo jacket for that elevated holiday polish. All pieces linked on my LTK for easy shopping

#LTKHoliday #LTKootd #LTKMens

Leaning on @goldbelly this season because with long retail hours and content deadlines, I needed a holiday dessert that feels impressive without taking hours to make. They deliver iconic food nationwide, which makes hosting truly effortless and memorable.

I chose the 10th Anniversary DecaCaken, shipped from the PieCaken Bakeshop in New York. It's twice the size of their original cakes, with ten decadent layers from blondie and chocolate cream pie to coffee cake and New York cheesecake, wrapped in pretzel buttercream and topped with fudge frosting, dulce de leche, cookie dough, brownie bites, and gold sprinkles.

You can shop the DecaCaken and my other
Goldbelly picks directly in my LTK shop.

#LTKSeasonal #LTKfoodie #LTKHoliday

Cold-weather style for the pups. These puffer coats are warm, lightweight, and perfect for everyday walks. Linking both colors.

#LTKSeasonal

@patternbeauty
#ad

PATTERN’s Black Friday Sale has been in full swing for a few days, and if you haven’t shopped yet, you still have time.

Sale Details
Up to 40% off daily doorbusters
30% off sitewide (exclusions apply)
20% off body
20% off tools
Plus, PATTERN favorites are included: bundles, jumbettes, bestsellers, and even the award-winning Blow Dryer and Hair Steamer.

The sale runs through December 1, so it’s the perfect time to replenish your staples or try something new.

#LTKBeauty #LTKCyberWeek

@michaelmalullondon #ad #michaelmalul

Black Friday has arrived. Take 30% off everything until December 2 with code BLACKFRIDAY.

Latte+Nectar is the cozy–bright scent I reach for when I want something warm, smooth, and effortless. It opens with clementine, nectarine, and a touch of dulce de leche, settles into soft florals and iced macchiato, and dries down to whipped cream, amber, and musk.

If you’re gifting niche this year, this one feels personal and memorable. Linking it on LTK

#LTKBeauty #LTKCyberWeek #LTKGiftGuide

Getting overdressed to sit on the couch and eat turkey all day >>>

Outfit details will be linked on my LTK

#LTKootd #LTKMens

@papercosmetics
You need to see this before trying another natural deodorant. I tested the Paper Cosmetics vegan deodorant and it surprisingly delivers. The formula is smooth, gentle, and keeps me fresh all day. The scent is light because the ingredients are completely natural, but there’s still no body odor at the end of the day. Plus, the recyclable-style paper packaging makes it an easy switch for anyone trying to shop cleaner. Linked directly to Amazon and the full Paper Cosmetics lineup at papercosmetics.com.

#papercosmetics #paperdeodorant #ad

#LTKBeauty

H&M’s Black Friday event is officially here—30% off your entire order. If you’ve been eyeing new outerwear, this is the moment. Think elevated faux fur, crisp tailored cuts, and the perfect puffers to take your cold-weather style to the next level. Shop the sale while it lasts.

#LTKCyberWeek

Glossier’s Black Friday Sale is live. Enjoy 30% off $100+ and 25% off almost everything. This is the perfect time to stock up on your favorites and grab the holiday exclusives everyone has been talking about. Limited time only.

#LTKCyberWeek

Windmill Air’s Black Friday Sale is here. Get 40% off their air purifiers for a limited time. If you’ve been waiting to upgrade your space with something sleek, quiet, and effective, now is the best time to do it.

#LTKCyberWeek

The BÉIS Black Friday sale is here. Enjoy 30% off sitewide — the only time of year the deals are this good.

The sale starts 11/27, and items will go quickly, so shop early to get what you want.

Exclusions apply.

#LTKCyberWeek

It’s a Lucky Friday with Valentino Beauty. Their Black Friday sale is officially live and the exclusive gifts are worth it.

Receive a 5-piece gift with $150+ orders, plus a luxury pouch when you spend $175 or more. Offer ends 11/27.

You can also take 20% off Valentino fragrances with promo code LUCKY, valid 11/27–12/2.

Sharing all my top picks so you can shop the deals before they’re gone.

#LTKCyberWeek

The Best Buy Black Friday deals are too good to gatekeep. From smart home upgrades to TVs, headphones, and kitchen must-haves — everything is on sale and selling out fast. If you’ve been waiting for the perfect time to snag your tech wishlist, this is it.

Shop my top pics before the prices go back up!

#LTKCyberWeek

Making our space feel festive ✨🎄
Freddy and I spent the other night adding little touches of holiday magic around the house — and these bows on the cabinets might be my favorite part. 🎀

Yes… I made every single one by hand 😅 Would you all want a quick tutorial on how I tied them? Let me know so I can film it!

Shop the cozy details below 💫

#LTKHome #LTKSeasonal #LTKHoliday

Gave a little structured drama for the Viktor & Rolf exhibit
I paired a classic leather moto jacket with a crisp open-neck shirt, stacked denim, and pointed boots for a mix of avant-garde and effortless edge. The perfect balance of tailoring, texture, and a little attitude.

Linking similar pieces so you can recreate the look 👇🏾✨

#LTKMens

H&M x Glenn Martens wide-leg slit jeans styled three ways 👖
Linked all pieces + affordable alternatives on my LTK.
Follow for more styling breakdowns ✨ #HMxGlennMartens

#LTKMens

Styling a fragrance the Armani way. Stronger With You Intensely is warm, spicy, and perfect for the cooler months — with pink pepper, lavender, amber wood, and vanilla for that irresistible, long-lasting finish.

Wearing boots, joggers , a layered vest moment, and a textured blazer to match the vibe.

Fragrance gifted by Armani.
#giftedbyarmani #strongerwithyou @armanibeauty

#LTKootd #LTKBeauty #LTKMens

New skincare I’ve added into my routine + it’s actually working 👀✨
Paula’s Choice 7% Ectoin Serum has been helping with texture and keeping my skin barrier calm, and the Peptide Eye Serum makes my under eyes look smoother and more hydrated in the morning.
Linked everything on LTK for easy shopping — my full routine is there too!💧🫧
#PaulasChoice #SkincareRoutine #SkincareThatWorks

#LTKBeauty #LTKselfcare

@Boarderie makes holiday hosting way too easy 😭
This is the Thanksgiving Classic Cheese & FALLcuterie Board — fully arranged, chilled, and ready to serve the second it arrives.
No grocery run, no prep, no cooking… just peel the plastic and instantly look like you did the most.
Perfect for Thanksgiving, Friendsgiving, fall birthdays, or any last-minute gathering where you want something impressive with zero stress. 🍁✨
#ad #Boarderie #BoarderiePartner #FALLcuterie

#LTKParties #LTKHoliday #LTKGiftGuide

Couldn’t afford the art I wanted, so I made my own 🖼✨
DIY crystal magazine wall art for our first apartment.
Be honest, does it look expensive?
#diydecor #homedecor

Jacket season is here, and the looks are layered with intention. Swipe for outfit inspo that’ll have you ready for any fall moment. #StyleInspo #FallFashion

#LTKMens #LTKSeasonal

COME TO FIND OUT, everybody ate