Feels like skincare. Covers like foundation. Meet Tarte’s new serum foundation—memory foam for your face. It flexes with your skin, then bounces back for a smooth, plump appearance. Hyaluronic acid + bakuchiol hydrate, firm and minimize the look of fine lines, while caffeine + niacinamide brighten and energize tired-looking skin. 24-hour hydration. Sweatproof. 12-hour wear. @Tarte tartepartner ad

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