I’m obsessed y’all!! 😍😍 I’ve been using @essence_cosmetics brow mascara for the last couple of years and loved it. It had a nice color and I liked the wand. It wasn’t great at holding my brows in place but I hadn’t found anything I liked better and the price was great. I tried @benefitcosmetics gimme brow in the past when they only had three shades. The blonde shade was too warm for me so I ended up returning in. Well when I seen it was on sale for @ultabeauty’s #21daysofbeauty I had to give it a try again and I’m so happy I did!! This has been the brow product I’ve been looking for! My natural brows are pretty dark but I have some white blonde hairs that make me look like I have bald spots. I also have issues with hairs from the one brow not liking to stay in place. This has been amazing!! It holds my brows in place, is just the right shade of blonde, is super quick and easy to use, & still looks natural! LOVE! 😍 Swipe left to see pictures of the wands & swatches. Essence is on the left & Benefit is on the right. Shade wise, they are pretty similar but I think Benefit’s is slightly cooler. The Essence formula takes longer to dry down. You can kind of see that in the photo. I like Benefit’s smaller tapered wand better. All in all, they are both great products, it just kind of depends on what you are looking for! I’ve been preferring Benefit’s. I’m shade 1 btw! What’s your favorite brow product?? P.S. My sister doesn’t ever do her brows and I even got her to try the gimme brow and she loved it! Haha. To shop this post: ⁣ 1️⃣ Click on the “shop my insta” link in my bio⁣ or⁣ 2️⃣ Shop your screenshot of this picture with the @liketoknow.it app! http://liketk.it/2BnB2 #liketkit