Shade velvet. A clinically proven lip-plumping treatment and ultra-shiny gloss with immediate and long-term visible plumping, softening, and hydrating benefits. Immediately, lines look filled and the lip surface looks smooth. Featuring Maxi-Lip™, clinically proven* to: ● Improve lip condition +100% ● Improve lip softness and comfort +70% ● Improve lip hydration +60% ● Visibly increase lip volume +40% ● Visibly reduce lip folds -29% LTKgrwm LTKFindsUnder50 LTKBeauty