The Tower 28 × Poppi collab is the definition of feel-good beauty — bright, fresh, and effortlessly glowy. The packaging alone has that clear, soda-sparkle vibe, and the formulas inside are lightweight and hydrating in that classic Tower 28 way. It’s playful without being loud, giving you a sheer tint and juicy shine that feels like a little boost of brightness every time you put it on. Cranberry Fizz adds the prettiest flush — a soft, rosy tint that melts into the lips for a natural, healthy glow. The texture is smooth and cushiony, with just enough gloss to make everything look fresh without crossing into sticky or heavy territory. It’s perfect for “no makeup” days, morning errands, or layering with lip liner when you want something easy and flattering. It’s a collab that captures both brands perfectly: clean, gentle formulas with a fun, bubbly twist that makes your routine feel happier and more effortless. Hashtags Tower28Beauty PoppiCollab FizzFrost CranberryFizz CleanBeauty GlowyMakeup JuicyLipLook MinimalMakeup BeautyTok SoftGlow AestheticBeauty GlossyLipLook LTKHoliday LTKSeasonal LTKGiftGuide